Knowing When to Remove Old Videos from Your YouTube Channel

Deciding whether to delete or keep old YouTube videos can be a difficult decision. There are numerous factors to consider, such as the popularity of the videos and if they still match the current focus of your channel. Some creators may have experimented with multiple niches on YouTube before settling into one specific area. If you can relate, here are three situations in which it’s appropriate to delete old YouTube videos from your channel.

1. The video doesn’t represent you anymore

If you look back at any of your previous videos and feel embarrassed or think they no longer represent who you are today, it’s time to delete them. Prioritize your online image and personal brand over the potential views of that specific video.

2. The video doesn’t match your channel’s theme

It’s essential to ensure the content on your channel is cohesive and consistent with your current theme. A viewer who enjoys one of your videos may lose trust or interest in your channel if they find unrelated or random content mixed in with focused videos. Keep your brand and message clear by removing any off-theme videos.

3. Your older videos aren’t very popular

If your old videos aren’t popular and you’re not happy with their quality (due to poor lighting, low audio, or an unappealing backdrop), consider removing them from your channel. However, if an old video is well-produced but isn’t getting many views, try updating the title, thumbnail, or promoting it on the YouTube Community tab before deleting it completely.

As you continue creating new content, you have plenty of opportunities to increase your views and improve your channel. Prioritize your brand, content, and audience by removing old videos that don’t contribute positively to these aspects.

And, if you want to take your YouTube channel to the next level, consider exploring Viewlitics, a video analytics company that helps businesses grow on YouTube. Through Viewlitics’ expertise, you can optimize your content and channel performance, ensuring continued success on the platform.